Stop using your data as an excuse, unlock AI’s full potential

Artificial Intelligence (AI) offers immense opportunities for businesses to address challenges, boost efficiency, and drive growth. Yet, a common hesitation persists: “Our data isn’t good enough to proceed.”
This mindset overlooks a crucial reality: if the value of an AI use case is significant, investing in sourcing or improving the necessary data isn’t a cost—it’s an enabler of success.

Focus on Business Value First

Successful AI adoption begins with identifying high-impact business challenges and opportunities:
 – What are the strategic priorities?
 – What measurable outcomes would make a difference?

Once you’ve identified a valuable use case, the next step is determining what data is required to deliver results.

Investing in Data to Unlock ROI

Too often, organisations see poor data quality as a roadblock rather than an opportunity. The key question is: What is the ROI of this use case? If the potential value outweighs the cost of fixing or sourcing data, the investment is justified.

A compelling example comes from JPMorgan Chase. The bank implemented the Contract Intelligence (COiN) platform to review commercial credit agreements. Using AI, COiN processes 12,000 documents in seconds—a task that previously took 360,000 hours of legal work annually.

This success wasn’t accidental. It required significant investment in preparing and structuring the data to ensure accuracy and usability. The result? Dramatic cost reductions, fewer errors, and improved compliance—a clear ROI that far outweighed the initial data investment.

Data as an Asset, Not a Barrier

Organisations that thrive with AI are those that view data quality as a strategic investment. Improving data isn’t just about enabling a single use case; it builds a foundation for long-term innovation. AI can also help synthesise existing data and fill gaps, maximising returns on investment over time.

Shift the Narrative

The takeaway is clear: data challenges shouldn’t stop you from pursuing high-value AI opportunities. Instead, use them as a reason to invest in capabilities that unlock both immediate ROI and future potential.

If you’re holding back on AI because of data concerns, it’s time to reframe the conversation. Start with the business value, invest in the data required, and let AI drive measurable outcomes for your organisation.

Are data challenges holding your business back? Let’s explore how to turn those challenges into strategic opportunities.

Table of contents

Stop using your data as an excuse, unlock AI’s full potential
Focus on Business Value First
Investing in Data to Unlock ROI
Data as an Asset, Not a Barrier
Shift the Narrative

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